Business – Vitals

1. You can recruit affiliates at your site, however you should not display a direct link to an affiliate sign up on your product page. This would allow potential customers to bypass the affiliate who brought them to your site, sign up and purchase under their own link. Some solutions Make the sign up link [...]

It’s an obvious statement, often overlooked, but if you can give your affiliates the incentive to promote your program and equip them with good tools then you can only prosper. So here are some ideas for building a motivated group of affiliates: 1. You must be able to keep in contact with them via, for [...]

Several factors contribute to the rise of small theme sites in contrast to the huge diversified sites of the past The marketing experts are advising us that niche sites (i.e. sites with a narrow focus) are the way forward. The free search engines are beginning to favour sites with a common theme running throughout. The [...]

1. Description A typical mini site has just one page which is essentially a sales pitch culminating in an order. This page concentrates exclusively on getting your customer to make the purchase. There are no other distractions, no external links to other resources, no unnecessary graphics. 2. The advantages Quick to set up Good conversion [...]

1. Description A content site is one filled with useful information, resources and tips and which is not overtly a sales site. 2. The advantages A site with good content will rank well with the free search engines. You can submit to the main paid submission engines such as Yahoo and Looksmart, also to the [...]