It’s an obvious statement, often overlooked, but if you can give your affiliates the incentive to promote your program and equip them with good tools then you can only prosper.
So here are some ideas for building a motivated group of affiliates:
1. You must be able to keep in contact with them via, for example, a mailing list.
2. Provide them with good promotional material
3. Ensure that your sales page contains none of the ‘leaks’ mentioned in Tip 4 which would deprive them of their commission.
4. Allow the affiliate to purchase your product under his own affiliate link.
(Some programs forbid this because it allows a customer to register as an affiliate merely to get commission on his own purchase. This is only a problem if it deprives an original affiliate, whose link the customer followed, of his commission).
The benefit of allowing commission on his own purchase is that it increases the chance of the affiliate owning the product.